Define ropes in top property consultant
Dubai, July 2, 2008
Define Properties, a newly launched property development company, has signed up specialist international consulting group, Harrington Middle East, to help the company in redefining the property development practice and increase its organizational performance.
Under the agreement, Harrington Middle East will provide Define Properties with a full range of services including performance management and knowledge solutions, said a top company official.
Define Properties officially launched early last month, announced that it had sold its first complete project, off plan, after enabling works had begun, vowing that it was here to do “the right things, the right way”.
President and CEO of Define Properties Tarek Kandil said that Harrington Middle East’s appointment reinforces Define Properties’ strategy in the market and positions it as more than just another Dubai-based property developer.
“We entered the market this month with a stated vision of doing the right things, the right way. Our signing with Harrington Middle East is the first step towards confirming that we intend to back our words up with solid actions and execution mechanisms,” Kandil said.
“As a first move since our corporate launch, we will work on building and strengthening our internal systems before we move onto anything else.”
"Harrington is one of the most respected and highly regarded consultants providing consultation on performance management and business excellence. With the Harrington team on board we will be sure to do the right things, the right way,” Kandil said.
Together with Define Properties, Harrington Middle East will revise the business cycle to balance between speeding up the development process and achieving the best quality of deliverables.
CEO of Harrington Middle East, Dr James Harrington, said, "Define Properties’ well thought out approach to property development management is very much in line with our approach to effective and efficient management of processes."-TradeArabia News Service