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Emirates invites travellers to 'Fly Better'Emirates is inviting global travellers to “Fly Better” with the launch of its bold new brand promise. “On this day in 1985, Emirates flew its first customers from Dubai to Karachi. While the airline has grown exp More… |
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Emirates launches new ad campaign for Saudi ArabiaEmirates has launched its first bespoke campaign with a series of short videos specifically targeted to Saudi Arabia, cleverly interlacing comedy to address the pain points of travel and showcase the airline's Economy class experience. More… |
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Emirates launches new ad campaign for Saudi ArabiaEmirates has launched its first bespoke campaign with a series of short videos specifically targeted to Saudi Arabia, cleverly interlacing comedy to address the pain points of travel and showcase the airline's Economy class experience. More… |
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Turkish Airlines launches new ad campaignTurkish Airlines debuted its new commercial on February 4 during the NFL’s final game and the most-watched show in US TV history, the Super Bowl. Award-winning Danish director Martin Aamund took the reins for the film, More… |
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Tourism Ireland launches promotional space campaignTo celebrate the opening of Star Wars: The Last Jedi, Tourism Ireland has launched a physical billboard in to space to announce Ireland as a truly out of this world destination. The tourist board poster was launched in to space by More… |
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Jennifer Aniston makes a new friend on EmiratesHollywood actress, director and producer Jennifer Aniston makes a return to the Emirates A380, and makes a new friend, in a new global digital and TV advertising campaign for the airline. The ad builds on the success of the first More… |
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New ad drive for sustainable development to be unveiledThe new ‘global goals’ for sustainable development will be unveiled by the United Nations on September 25 in the presence of 193 leaders. Project Everyone, the brainchild of Richard Curtis, British filmmaker, hum More… |
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Advertising industry to convene at Ghana conferenceThe International Advertising Agency (IAA) in conjunction with the Advertising Association of Ghana (AAG) is set to host a conference that will focus on advertising industry trends, insights and future developments. The Africa Ris More… |
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Emaar Malls listing ‘could be first of other IPOs’Dubai real-estate conglomerate Emaar Properties is set to launch its initial public offering of its profitable malls business this month, a positive move for existing investors as a spinning off and separate listing will most likely raise the va More… |
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Facebook ads to target users based on Web dataFacebook is expanding the internal user profiles that underpin its targeted advertising system, for the first time including personal information based on activities that did not occur within the boundaries of its social network. More… |
