Ink Innovation, a travel technology company, has signed a strategic partnership agreement with solutions by stc, a Saudi digital transformation enabler and part of stc Group.
Signed at LEAP 2026, the agreement will
focus on supporting the digital transformation of Saudi Arabia’s travel,
tourism and smart city sectors through integrated technologies and solutions.
The partnership will also strengthen
digital capabilities across key infrastructure, including airports, hotels,
public services and major events.
The companies said they aim to develop
smarter, more connected experiences for residents and visitors by leveraging
cloud technologies, digital infrastructure and future-ready solutions.
The collaboration supports Saudi Arabia’s
broader efforts to accelerate digital transformation across its economy and
infrastructure.
Shawn Richards, CEO and co-founder of Ink
Innovation, said: “Saudi Arabia doesn't ease into change; it commits to it. We
saw that when we entered this market a few years ago, and the Kingdom's 2026
achievements are another sign of it: digital identity and biometrics are being
built as infrastructure. Our technology fits right into that, and solutions by
stc is the right partner to bring what we've learned elsewhere into this
market.”
Yousef Almarshed, Chief Commercial Officer
at solutions by stc, said; “This partnership marks an important step in
advancing the digital transformation of Saudi Arabia’s travel and tourism
ecosystem. By bringing together solutions by stc’s integrated digital
capabilities and Ink Innovation’s innovative technologies, we aim to enable
more seamless and connected experiences, while establishing a scalable digital
foundation that supports the continued growth and evolution of these sectors in
the Kingdom.” -TradeArabia News Service