Travel, Tourism & Hospitality

Saudi Arabia expands summer tourism with new ‘Unlock More’ platform

RIYADH
Saudi Arabia expands summer tourism with new ‘Unlock More’ platform

The Saudi Tourism Authority (STA) has launched its Saudi Summer 2026 offers platform under the slogan “Unlock More,” in partnership with more than 50 private-sector tourism partners, to boost domestic and Gulf tourism during the summer season.

Designed as a unified digital gateway, the platform brings together travel offers, tourism programs, and seasonal experiences across destinations featured in the Saudi Summer 2026 campaign.

It provides visitors with exclusive packages, discounts, and added benefits developed in collaboration with partners from the hospitality and travel industries.

The platform supports travellers throughout their journey, from trip planning and booking to enjoying their chosen experiences.

Its user-friendly interface consolidates accommodation, flight, event, and entertainment offers in one place, while creating opportunities for businesses across the hospitality, aviation, travel, transport, and retail sectors to showcase integrated tourism deals.

Offers are available across several of Saudi Arabia’s leading summer destinations, including Riyadh, Jeddah, Aseer, the Red Sea, Taif, and Al-Baha.

Packages have been tailored to suit a wide range of traveller interests and preferences, helping to expand tourism options and enhance the overall visitor experience.

The initiative forms part of the Kingdom’s broader efforts to strengthen its tourism sector and position Saudi Arabia as a leading year-round destination for regional and domestic travellers. -TradeArabia News Service