The Royal Commission for Riyadh City (RCRC) has launched an investment tender for naming rights to five main stations in the Riyadh Metro project.

The stations include Al-Murooj, Al-Nuzha, King Fahd District 1, Al-Rabie, and Jarir District, with contracts for this first group extending over 10 years.

The commission called on private sector investors, both local and international, to participate in accordance with precise regulations and standards aligned with major global public transport projects.

The RCRC began receiving bids from interested companies through the Furas platform on April 8, and bids will close on May 10, after which applications will be reviewed, winning companies announced, and contracts awarded.

Investment in metro station naming rights grants private sector companies, including financial institutions and brands, a distinctive opportunity to enhance their presence and establish their marketing identity within the region’s largest public transport project. This includes benefiting from a range of advertising advantages, such as signage boards, elevator and escalator areas, and ticket gates, in high-density locations characterised by active commercial activity and high ridership levels, said a report.