Saudi Arabia is emerging as a fast-growing destination for Chinese tourists, according to Dragon Trail International’s research with WTM Spotlight Riyadh, driven by Approved Destination Status (ADS) status, Vision 2030 goals, stronger connectivity, and rising demand for cultural and luxury travel.
The inaugural WTM Spotlight Riyadh, which will take place from September 8 to 10 at the Riyadh Front Exhibition & Convention Center (RFECC), will focus on the large-scale hotel development, and the increasing influence of Saudi travellers at home and abroad.