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Sulaiman Al Romi
KBLT Congress to tap luxury outbound travel in KSA
RIYADH, August 11, 2024
The Kingdom Business and Luxury Travel (KBLT) Congress, a premier event that promises to gather top leaders and innovators from the luxury travel industry, will take place on September 25 and 26 in Riyadh.
This event will create a platform for networking, learning, and business growth, a statement said.
The KBLT Congress brings together senior-level executives from the world's leading luxury travel brands. The two-day event fosters connections and collaboration among industry leaders, offering a unique blend of insightful presentations, panel discussions, and interactive sessions, it said.
Attendees will gain valuable insights into the latest trends, challenges, and opportunities shaping the Saudi luxury travel market.
A research document by Taylor & Francis on the Saudi outbound market emphasises Saudi Arabia is one of the world's most important tourist-generating markets. The research focuses on two aspects of Saudi tourism: the growth of outbound tourism and destination trends. The study finds that the growth of Saudi international tourism is largely a result of ‘push factors' within the nation and Saudi wealth. It goes on to say: ‘Trending data indicate emerging new destinations for Saudi international tourists. But capturing the $20 billion annual expenditure on outbound tourism may be elusive given Saudi preference to vacation in proximate, culturally familiar places.’ Travel industry professionals will gather at KBLT to find an entry and reiterate positioning in this wealthy albeit elusive market.
The audience profile is upmarket and fits well into the luxury travel segment. Research by Seera Group confirms 80% of Saudi Arabians prefer to travel via full-service airline carriers and 86% book four or five-star properties for their international travels with an average spend of over $180 per night. The group’s data also reveals that over 45% of international travelers take trips of nine days or more. The travel industry in Saudi Arabia will attend KBLT 2024 to update the requirements of their national business.
Sulaiman Al Romi, CEO of Saudi Premier Travel & Tourism Group and Chairman of Gulf Reps Ltd, will be one of the key speakers at the KBLT Congress. As the Chairman of the KBLT Advisory Board and a leading figure in the travel and tourism industry in the kingdom, Al Romi brings unparalleled expertise and vision. His dual roles not only highlight his extensive knowledge and influence in the sector but also underscore his commitment to fostering growth and innovation in business and luxury travel. Under his leadership, the KBLT Congress is set to deliver groundbreaking insights and dynamic discussions, ensuring a memorable experience for all attendees.
Al Romi said: “The Saudi Arabian travel market is poised to reach a staggering $4,800 million by 2028 with outbound travel revenue growing at 2.8% per annum. Outbound and inbound business and luxury travel for the Kingdom is set to reach new heights and help you curate the perfect travel plans; you are required to collaborate with top-notch partners and service providers from around the world.
"The Kingdom Business & Luxury Travel (KBLT) Congress is more than just an industry gathering. It’s your strategic gateway to connecting with top travel industry leaders globally and a highly curated audience of pre-qualified buyers of business and luxury travel.”
Sidh NC, Director, QnA International, said: "The decision to host the KBLT Congress in Saudi Arabia consecutively underscores the nation's remarkable growth in both inbound and outbound travel driven by the progressive outward-looking perspective encouraged by theleadership of the country. Additionally, with 88% of Saudi travelers choosing luxury stays in 4- and 5-star hotels, the emphasis on luxury travel experiences is clear. This rapid growth, supported by new data emerging from the growing interest in Saudi Arabia make it the ideal location for the KBLT Congress.” - TradeArabia News Service