Sunday 16 June 2024

TRYP by Wyndham

TRYP by Wyndham unveils community-driven concept for EMEA

DUBAI, 16 days ago

TRYP by Wyndham is rolling out for EMEA a redesigned concept that draws inspiration from its TRYP by Wyndham's core ethos and motto, 'powered by the city’, offering guests accommodations that enable them to engage with the surrounding community and its culture.

The new guidelines, crafted by the company’s expert in-house design team, address the evolving demands of modern hospitality.

Each hotel's interior design will reflect the unique character of its location, fostering a deeper connection between guests and the surrounding community.

By incorporating interior design elements that celebrate local businesses, tourist attractions, and opportunities for guests to support the community through local vendors, TRYP by Wyndham said it is committed to creating memorable experiences that enrich both travellers and the destinations they explore.

Dimitris Manikis, President for EMEA of Wyndham Hotels & Resorts, said: "TRYP by Wyndham is one of the leading stylish and design led hospitality brands.

“Our refreshed contemporary identity empowers owners with affordable updates, while preserving each property's distinct character. Across EMEA, revitalised TRYP by Wyndham hotels invite guests to enjoy authentic local experiences for a memorable stay.”

In response to a desire for brand engagement, the new designs showcase a revitalised colour scheme, infusing corridors with bold, dark hues complemented by captivating lifestyle imagery influenced by local culture and location.

The designs are enlivened by a vibrant lobby and contemporary furnishings.  

Wyndham Hotel & Resorts said it is collaborating closely with developers to embed special details throughout each hotel that not only surprise and delight customers but also encourage them to actively engage with the brand on social media platforms.

The hotels feature versatile public zones and refreshed bar spaces, with added comforts like chairs, desks, and Wi-Fi.

Wyndham Hotels & Resorts is revamping its food and beverage offerings in collaboration with partners across EMEA. New menus will feature a diverse selection of all-day dining options, featuring contemporary sharing plates that blend local flavours with international favourites.

TRYP by Wyndham hotels participate in Wyndham Rewards, Wyndham's award-winning hotel loyalty programme that offers more than 108 million registered members the opportunity to redeem points at thousands of hotels, holiday clubs and holiday rentals worldwide. – TradeArabia News Service



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