The UK is gearing up for the 14th edition of the Annual Hotel Conference (AHC), the leading event for the UK hotel industry, which is expected to attract more than 850 delegates this October.

Taking place from October 11 to 12 at the Hilton Hotel, Deansgate, Manchester, the event's  theme this year will be: 'Embracing Change, Seizing Opportunities'.

AHC is a dynamic conference and thriving exhibition with an acclaimed programme of world class key note speakers, engaging presentations by industry leaders and interactive workshops, debates and panel discussions where senior figures in their field share valuable industry insight.

Hoteliers, owners, operators and managers as well as investors, developers, designers, architects, consultants, tourism leaders and regional tourist board will be represented for a day and a half of unrivalled practical knowledge designed to add real value to your business operations.

The event will also feature:

- AHC Social – an ambient zone with food and drinks served all day.

- AHC Innovate – a zone that brings technology and integrated guest services together.

- AHC Connect, Podium Bar and Meeting Areas – Delegates and sponsors can take a break, grab a bite to eat, meet up with peers and catch up with emails throughout the 2 days.

Delegate tickets are now available at £595 ($773.3)+VAT. - TradeArabia News Service