LG Electronics, a world leader in commercial display solutions, will provide the latest digital visual interactive display solutions for Dubai Parks and Resorts, the region’s largest integrated theme park resort.

The deal comes in line with LG’s firm commitment to provide the latest and innovative solutions across the region.

Commenting on the deal, Kevin Cha, president of LG Electronics MEA said: “We are excited to be working with an innovative entertainment group like Dubai Parks and Resorts, which presents LG with an exclusive window of opportunity to introduce visitors from the region and across the world to a seamless and immersive display technology”.

“Dubai Parks and Resorts is set to be the region’s largest integrated theme park which mandated a careful evaluation of technologies and partners able and willing to keep pace with the company’s vision. We believe LG and FWI are an ideal match with their pulse on innovation, new-gen tech, and state-of-the-art digital solutions; equally fitting with our vision to create a truly unique customer experience,” said Damian Van Horn, head of IT Digital Media, Dubai Parks and Resorts.

Technology has evolved rapidly in the past few years, and Dubai Parks and Resorts will be a showcase for some of the most advanced visual communications in the world. Partnering with visual communications software provider, Four Winds Interactive, LG displays will guide visitors through the parks with video displays, promote on-property destinations, provide show times, wait times, and menus to name a few. “Dubai Parks and Resorts will be a must-see destination for any world traveller,” said Lane Brannan, senior vice president of Four Winds Interactive. “Our partnership is setting a new bar for innovation in guest experience.” - TradeArabia News Service