Como Hotels and Resorts has appointed Ron Cusiter as its new vice president of sales and marketing.

Cusiter is based at the company’s head-office on Orange Grove Road in Singapore and will lead the group’s global marketing and sales strategy.

With 25 years in the luxury hospitality industry, British national Cusiter – who graduated from Aberdeen College – joins Como from Zurich, Switzerland, where he was vice president of sales operations for Europe, Africa, the Middle East and Southwest Asia for Hyatt International.

Throughout his career as a sales and marketing professional, Cusiter has worked for some of the  most sought-after brands in the industry in a diverse range of regional and corporate roles where he successfully led the sales and marketing strategy and managed global teams.

Hans Jörg Meier, chief operating officer of Como Hotels and Resorts, said: "I am delighted that Ron is joining our executive team and very confident that his wealth of experience in luxury hospitality and leadership acumen will elevate our sales and marketing initiatives and strengthen our group’s performance." - TradeArabia News Service