Saudi Arabia-based Abdul Latif Jameel Real Estate Investment Company (ALJREIC), a leading property development company, is set to open the first hotel of Makkah’s Jabal Al Ka’aba project during the third quarter of 2013.

The Anjum Hotel is part of the first phase of the project, which is poised to add a total of 7,000 hotel rooms upon completion of a cluster of hotels in the coming few years.

Yousef Abdul Latif Jameel, chairman of ALJREIC, said: “Our SR10 billion ($143 million) investment into the Jabal Al Ka’aba project in Makkah is aimed at further strengthening the travel and tourism infrastructure in Saudi Arabia.”

“The Anjum Hotel, which is the flagship hotel of Anjum Hotels, is being built at a cost of SR4 billion and is set to open its doors to religious travelers during the third quarter of this year.”

Anjum Hotel will offer 1,743 rooms and suites upon completion, along with a wide range of Sharia-compliant hospitality services, based on global standards.

It reflects a new hotel concept in Saudi Arabia, presenting a perfect combination of Hijazi genuine hospitality and true spirituality. The high-profile hotel is just walking distance from the Holy Haram with an exit and tunnel connected directly to the new, King Abdullah gate, providing guests with unrivalled access to Al-Masjid Al-Harām.

“Our participation in the Arabian Travel Market 2013 in Dubai is part of our marketing strategies that are aimed to help us achieve industry excellence and leadership. During the event we showcased the exclusive services and amenities of our 5-star Anjum Hotel that is designed to meet the needs and expectations of religious travelers from all around the Islamic world,” Jameel added.

Anjum Hotel offers an array of exclusive services such as a Manasek Desk to assist guests throughout their religious experience and Kids World featuring a specialised, trained team to look after children between the ages of three and seven.

It will also feature Azad Floors and lounge which offer premium services to guests and 26 air-conditioned elevators, each with a 16-guest capacity. – TradeArabia News Service