Kanoo Travel, a leading travel company, recently held the annual Kanoo-American Express Travel Network Forum in Amman, which discussed major topics including new technologies and pricing strategies.

Senior representatives from American Express Travel Partner Network, USA and UK, together with partners from 14 different regional markets attended the event at the InterContinental Hotel.

This year’s forum was sponsored by Sabre Travel Network and co-sponsored by American Express Cards Middle East.

Several developments that drive value to customer’s travel management programs were highlighted as enhancements to Amex Travel customer’s and partner’s overall experiences.

Latest plans in terms of investments in new training resources, quality tools and corporate payment solution were also announced.

The forum members also welcomed two new agents from Afghanistan and Tunisia to the Amex Travel Network, and shared success stories and various other business related matters with partners.

“We hosted the initial meeting in Dubai back in 2011 and then decided to host it annually at one of the partner’s home country each year,” said Nabeel Kanoo, director, Kanoo Travel, speaking after the conference.

“Choosing Jordan didn’t come as a surprise to anyone, as the safety, beauty and hospitality of this country made it the perfect destination for our 2013 forum. At Kanoo, we always pursue promoting our partners, as well as their countries in an endeavor to reflect their true image. This experience in Jordan will help our partners understand the market better and identify opportunities for future initiatives.”

“This event is a platform for all our partners to meet annually and discuss new opportunities, share local best practices and exchange thoughts on growth strategies for the future. In a world of globalization as a result of the tremendous developments in the ICT sector, such partnerships and leveraging of each other’s local strengths are essential to help us stay ahead of the international competition we all face in our markets. This meeting is proof of our ambitions in continuing and growing the Kanoo-American Express Network,” he added.

Munir Nassar, managing director - United Travel Agency said:  “Since we partnered with Kanoo in 1976, we’ve been proudly witnessing a series of achievements and success stories around the world. Our Mena network is being reinforced with the new partnerships we accumulated with many establishments in the Travel industry such as Airlines, Hotels, and Agents around the region, ensuring our clients the premium experience they deserve and has been promised by Kanoo-American Express Travel.”

When asked about choosing Jordan as the host destination, he said: “Hosting the 2013 Forum in Jordan gave us the exceptional chance to escort our honorable partners to the world’s new Wonder Petra and the reviving Dead Sea which was nothing short of an astonishing experience.” – TradeArabia News Service