Emaar Hospitality Group, the hospitality and leisure business subsidiary of Emaar Properties, has appointed Philippe Georges Zuber as general manager of The Address Downtown Dubai, which is owned and managed by the group.

Zuber will be mandated with the day-to-day management of the 500-acre mega development, a statement from Emaar said.

In addition to identifying strategic opportunities to strengthen the hotel’s business, footfall and market outreach, he is also entrusted with driving the different teams and integrating various functions to maximise productivity, the statement said.

Jurgen Baumhoff, chief operating officer, Emaar Hospitality Group, said: “The Address Downtown Dubai is one of the award-winning properties in our Address portfolio, defined by its unique location and service standards. Philippe Georges Zuber brings international expertise in hotel management, which will enable us to further underline the property’s appeal globally.”

“The Address Downtown Dubai has set a distinct niche both in the business and leisure hospitality segments. We will work towards further strengthening the hotel as a first-choice for visitors to Dubai, across all our existing feeder markets, as well as explore new markets,” Zuber said. “We will also look at strengthening the lifestyle choices offered for our guests, adding to the hotel’s existing portfolio of world-class restaurants and lounges.”

Zuber has worked on key positions with international hotel chains in various global cities including Seoul, Paris, Berlin, Casablanca, Hong Kong and Los-Angeles. – TradeArabia News Service