Air Arabia, the first and largest low-cost carrier (LCC) in the Mena, has opened a new sales office in Switzerland. Aviareps will act as Air Arabia’s General Sales Agent.

Airlinecenter, Aviareps’ Swiss subsidiary with more than ten years of professional experience in airline representation, is partnering with Air Arabia for all sales, marketing and ticketing activities on behalf of the airline. The Zurich-based office will serve its customers with a multilingual call centre (English, French and German).

On October 25, Air Arabia started new services to Basel (Mulhouse) from the carrier’s hub in Casablanca, Morocco.

Air Arabia (Maroc), Morocco’s new low-cost carrier (LCC), was launched on 29 April 2009. The airline currently provides direct flights from its base in Casablanca to the cities of Marseilles, Brussels, Paris, Lyon, Milan, Bologna, Barcelona, Istanbul and Amsterdam.-TradeArabia News Service