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SriLankan readies new flyer programme

Colombo, March 10, 2008

SriLankan Airlines will be launching a new Frequent Flyer Programme (FFP) offering an exciting rewards scheme for all its loyal passengers, starting from April 1.

The FFP, which will include a range of benefits, prizes and ways to spend your earned air miles, will be unveiled soon, said a top airline official.

“Our new frequent flyer programme will have its own unique identity and logo and its membership will be open to passengers who fly SriLankan Airlines to any destination on our route network of 54 destinations,” said Mohamed Fazeel, regional manager of the commercial department who will be spearheading the new flyer priogramme.

The programme will take into consideration the preferences of the airline’s passengers around the network and it will include a range of new and improved offers to provide more convenience and benefits to frequent flyers, he added.

The current Skywards members holding mileage balances will have the option of transferring their miles to the new FFP.

'All SriLankan Airlines’ Skywards members will continue their membership and rewards will continue to be available on Emirates flights and from other leisure and lifestyle partners,' he said.
 
SriLankan’s agreement with Skywards will expire once the airline’s management contract with Emirates comes to a close on March 31.

Nevertheless, SriLankan Airlines will continue to honour Skywards reward tickets, for a further period of 12 months commencing March 31.-TradeArabia News Service




Tags: SriLankan Airlines | Emirates | Flyer | programme | new |

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