Future Motors, a division of Business Trading Company (BTC) and Al Rabban Holding, which is owned by Abdulaziz Bin Mohammed Al Rabban and Nasser Al Rabban, has launched brand BAIC for automotive enthusiasts in Qatar. With this launch, the company is presenting BAIC’s famous models – BJ80, BJ60, BJ40C, X7, X55 II and U5 plus to the citizens and residents of Qatar.

 

Established in 1958, Beijing Automotive Industry Holding Co, Ltd (BAIC) has a rich heritage of innovation and evolution within the automotive sector and is ranked 162nd in the Fortune 500. 

 

BAIC is one of the largest Government-owned automobile groups in China covering R&D and manufacturing of vehicles, parts, automobile service trade, comprehensive travel services, finance, and investment, etc. 

 

Key role

Since its inception, BAIC has played a key role in China's automotive industry, adapting to global trends, and embracing advanced technologies with a focus on quality and excellence, BAIC has achieved strategic milestones, formed impactful international partnerships, and expanded its product range to include a diverse array of vehicles, from conventional to electric.

 

BAIC Group has strategic partnership with leading global brands. In 1983, the company launched a joint venture with American Motors Corporation (the parent company of the JEEP brand) and established the first vehicle manufacturing joint venture in China's automotive industry, that is, Beijing Jeep Corporation. 

 

It also established the first vehicle manufacturing joint venture with Hyundai Korea — Beijing Hyundai Auto Co, Ltd and established Beijing Benz Automotive Co, Ltd. with Mercedes-Benz jointly. BAIC Group, now focuses on three primary businesses of vehicles, parts, and service trade, boasts its own private cars: ARCFOX, BEIJING, and BAIC ORV; independent commercial vehicles: BAIC Foton, BAIC Changhe; joint venture brands: Beijing Benz, Fujian Benz, Beijing Hyundai Motor, and Foton Daimler. BAIC products are sold in 110 countries and regions worldwide with cumulative sales exceeding 31 million units.

 

Leading role

At the launch, Nasser Al Rabban, stated: “Launching the brand BAIC in Qatar complements Future Motor’s vision to play a leading role in the on-going development of mobility in Qatar and represents a significant step forward in our commitment to bringing innovative, high-quality automotive solutions. We believe in the strong heritage of BAIC as it matches the culture of Qatar, and its vehicles are suitable for Qatar’s unique terrain.”

 

Zaher Hayji, General Manager, Future Motors, said: “We are excited to launch BAIC in Qatar, one of the earliest Chinese brands that entered the GCC region. It has a rich Chinese heritage where its upscale and luxurious cars are used by dignitaries and VIPs in the People's Republic of China. Its vehicles like the BJ80 are a true classic 4x4 SUV with all the modern features. The BJ60 is a large 7-seater family SUV with advanced off-roading capabilities, providing outstanding value to our customers. Compared to similar brands, BAIC delivers similar, if not superior, features and reliability, making it an ideal choice for discerning city and off-roading drivers in the region."

 

All BAIC models launched in Qatar come with a 5 Year or 150,000 KM warranty.

 

The models

BJ80 is a mid-size four-wheel-drive luxury SUV that comes with a classic 4x4 design and solid build quality. BJ60 the largest and most luxurious SUV from BAIC for everyone – perfectly combines elegant design, innovative technologies, and robust off-road performance. 

 

An authentic off-road oriented SUV in design and execution, the BAIC BJ40 with a removable car top is a rugged and versatile off-road SUV designed to conquer challenging terrains with ease and style. It is also available in a two-door version.

 

The X7 is a cross-over mid-size premium SUV offering a blend of luxury, space, and cutting-edge technology perfectly suited for a mid-size family. Designed in Italy, it is C-NCAP 5-star rated SUV with the latest turbo technology. 

 

X55 II SUV is a symphony of style, strength, and sophistication. It is a sleek and sporty SUV packed with modern features, C-NCAP 5-star rating perfect for young adventurers and urban explorers.

 

The U5 plus sedan is a new generation car with 1.5L CVT transmission.

 

Car financing

In an effort to make car financing easier, Future Motors has joined forces with a leading financial institution, Al Jazeera Finance (AJF), Tamweel to redefine the vehicle financing journey for its customers. This strategic alliance aims to provide customers with unparalleled access to BAIC vehicles through excellent financing schemes and zero down-payment options, further solidifying Future Motors commitment to a customer-centric business approach. 

 

This partnership agreement was signed at the official launch of the BAIC showroom in the presence of the management from Future Motors and Al Jazeera Finance. Under this financing agreement, Al Jazeera Finance will provide an easy and quick loan approval process to Future Motors customers. The BAIC showroom is located at the Barwa Commercial Avenue.--TradeArabia News Service