Alfardan Premier Motors Company, the exclusive retailer of Jaguar in Qatar, recently hosted the unveiling of the new Jaguar XF, in Doha.

The latest XF joins the Jaguar saloon car range and sits between the XE and XJ model lines, said a statement from Jaguar.

The new vehicle, a combination of design, luxury, technology and efficiency, is aimed at the business car segment, it said.

The Jaguar XF is 190 kg lighter and possesses an increase in torsional stiffness of up to 28 per cent due to its aluminium-intensive architecture, it added.

The cabin is a blend of contemporary luxury materials and finishes, traditional Jaguar craftsmanship and state-of-the art technology, with features such as a reconfigurable 12.3-inch TFT instrument cluster, laser head-up display and the InControl Touch Pro premium infotainment system.

The Jaguar XF range consists of XF Pure, XF Prestige, XF R-Sport and XF-S, and will be available exclusively at Alfardan Premier Motors’ shomwrooms across Qatar with prices starting from QR179,000 ($49,160).

Speaking at the launch, Rabih Ataya, general manager, Alfardan Premier Motors, said: “Jaguar has created some of the industry’s class-leading and segment-defining vehicles over the years and we are extremely proud to support the brand as their exclusive retailer in Qatar.”

Yann Thepaut, regional business manager, Jaguar Land Rover - Middle East North Africa (Mena), said: “The latest XF’s elegant and progressive design stands out from the crowd and makes it instantly recognisable as a Jaguar from any angle.” – TradeArabia News Service