Al Haddad Motors, the authorised general distributor for Mercedes-Benz in Bahrain, has launched the Concept Style Coupé - CLA-Class.

Graeme Newport, general manager at Al Haddad Motors, said: “The CLA-Class is a style rebel and, although serially avant-garde, it remains true to Mercedes-Benz core values by setting new standards in aerodynamics, efficiency and technology.”

“We believe its unique design idiom and exceptional performance holds strong appeal – even for those who hadn’t expected to drive a Mercedes-Benz,” he added.

In keeping with its sporty positioning, the CLA-Class is available with high-torque turbo engines rated at up to 155 kW (211 hp), sports suspension and 4Matic all-wheel drive. The technical highlights of this new design icon include a new world record in aerodynamics for series production automobiles (Cd value: 0.22) and numerous driving assistance systems, including advanced Collision Prevention Assist, said a statement.

On a design level the CLA-Class represents a further development of the modern classic Mercedes-Benz CLS-Class. Three prominent lines give structure to the vehicle when viewed from the side: the front structural edge over the wing flows towards the rear end in a characteristic dropping line. Another, more sinewy line spans the shoulder muscle above the rear axle, while the third feature line extends in a sweeping curve from the front wheel towards the rear.

Newport added: “The dynamic design idiom is manifested in breath-taking proportions, muscular, flowing contours and sculptural surfaces. The CLA-Class is a style rebel.” – TradeArabia News Service