Towell Auto Centre (TAC), exclusive dealers for Mazda vehicles in Oman, has launched the much awaited second generation Mazda3 in four-door sedan and five-door hatchback models.

The Mazda3 has already won praises at the 2008 Los Angeles Auto Show and Bologna Motor Show in Italy where it first made its international debut.

“Aimed at the young at heart who love to drive and are technologically savvy, the new Mazda3 is a completely original car from bumper to bumper and is still the most engaging car in its class,” said S Kasthurirengan, CEO, TAC.

“Both versions feature top-class environmental and safety performance, and offer evolved sporty driving performance, dynamic styling elements and a high-quality interior.”

The Mazda3’s 16-valve, 1.6-litre DOHC SVT four cylinder engine comes with 4-speed Activematic transmission. The all-new Mazda3 is also available in a new diverse line-up of nine highly expressive colours such as celestial blue mica, Olympic gold metallic, aluminium metallic and graphite mica, etc.

“The Mazda3 is the first Mazda model to exceed its annual production volume for four consecutive years since it commenced production,” said Annurag Chawla, head of marketing and communications, TAC.

“And this exhilaration of ‘zoom-zoom’ handling and performance is now available in yet another striking sedan and sporty hatchback body style. Whatever your expectation, the new generation Mazda3 will truly exceed it!”

The Mazda3 is larger in every dimension, and its seats have been redesigned with longer cushions and taller backrests that are more supportive. The new Mazda3 also aims for a cut-above feel, with soft-touch surfaces and the best in-built equipments ever.

Available new features include a push button start and keyless entry system, dual-zone climate control, bi-xenon head lamps, 16-inch alloys, auto headlamps, rain sensing wipers and a new CD and MP3 player which will excite the musically inclined youth of today.

Amongst the several new features are also cruise control and multi information display (MID).

“Built in strict accordance with Mazda’s long-term vision of ‘sustainable zoom-zoom” — harmony between driving pleasure on the one hand and environmental friendliness and safety on the other — the all-new Mazda3 fully embodies Mazda’s firm resolve to build cars that ‘look inviting to drive, are fun to drive, and make you want to drive them again’,” said Paul Valiyaveetil, business manager- passenger cars and LCVs, TAC. – TradeArabia News Centre