Jaguar XF launched in Cairo
Cairo, May 19, 2008
MTI, the sole importer of Jaguar in Egypt, has officially released the all new Jaguar XF in Egypt.
The launch was announced at MTI’s Obour Showroom, where the media was able to view, for the first time, the new XF on Egyptian soil, said an official spokesman.
MTI chairman Khaled Mahmoud, MTI general manager Ahmed El Gharib, and MTI marketing manager Mostafa Salah were present during the launch underscoring the importance of the occasion.
“This is an exciting day for us,” said Mahmoud. “To finally be able to distribute the new XF, after seeing the reaction it received in the rest of the world, well its been hard to wait. Now that Egyptian drivers will get to put their hands on the wheel of this car, we can prove to them what we’ve been talking about.”
Since its European debut, the XF has racked up a number of awards including the coveted 2008 What Car? “Car of the Year” award. It also received the “Design Award” at the Autocar Awards 2007, “Car of the Year” from The Sun London newspaper, and “Interior of the Year” from CAR magazine.
Designed at Jaguar’s Product Development Centre at Whitley in Coventry, UK, the new XF has set out to redefine the standards for its class. Its sleek design and superior handling have impressed industry experts and dazzled drivers.
“I can’t tell you how long we’ve been waiting for this day,” said El Gharib. “And I think our customers have been waiting for a long time too. When you have a car like this, one that is so well received by everyone who drives it, then it makes the excitement hard to contain. After telling people how great it is, we now get to prove it to them – and that’s satisfying.”
Backing up the performance of the new XF is MTI’s Warranty package, which is among the best in the business. When drivers purchase their new XF, MTI will provide them with a five year plan, as well as six years of coverage for anti-corrosion.
They will also have access to a comprehensive 24-7 roadside assistance program that they can access from anywhere, at anytime of time of the day. – TradeArabia News Service