Expo Centre Sharjah (ECS) sought to enhance cooperation with the delegations representing the exhibition sector at the IMEX Frankfurt 2024, a world-leading exhibition for meetings and events industry, held at Congress Centre Messe Frankfurt, Germany, a report said.

At the event, attended by over 3,800 global decision-makers and 2,900 exhibitors from more than 150 countries, Expo Sharjah highlighted the facilitations and exceptional capabilities it offers to event organisers, focusing on the emirate’s advanced infrastructure, and how its agenda is packed with major exhibitions and events across various sectors, Emirates News Agency, WAM, said.

Headed by Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah, ECS’s delegation engaged in a series of business meetings with senior representatives of top event management companies on the sidelines of the IMEX Frankfurt 2024 exhibition.

ECS’s delegation also engaged in discussions with industry leaders, exploring avenues for enhancing joint cooperation in organising and hosting specialised events and exhibitions.

Discussions also delved into the potential participation in the ECS’s year-round agenda of exhibitions and events, through which Expo Sharjah underscores its commitment to further developing their premier capabilities in the event management industry.

Al Midfa noted that the ECS’s active engagement in such important events provides valuable opportunities to learn about the latest trends in the exhibition industry, explore its new technologies and innovative practices, and foster potential partnerships with other event management centres.

He affirmed that Expo Sharjah’s participation in IMEX Frankfurt aligns with the centre’s strategic mission and objective to attract more international events to the emirate of Sharjah and strengthen collaboration with top-tier companies in the exhibition sector.