MY Communications opens new Dubai headquarters
DUBAI, October 7, 2017
MY Communications, a UAE-based digital marketing company covering key areas of public relations, new media and advertising, has opened its new headquarters in Dubai, UAE.
The company seeks to expand its network across the GCC and North Africa, it stated.
"Our aim is to open communication channels with both government entities and private sector companies,” remarked CEO Mohammed Khamis Ali Al Yammahi.
“We use a strategic mix of media to promote developments and events throughout the region. Much of our focus is on digital media – particularly with the burgeoning use of different social media channels,” he noted.
The company’s focus is on building a communication bridge between its clients and their stakeholders, said Al Yammahi.
“We are active in creating new strategies and delivering key business messages in line with the fast-paced developments of new media platforms,” he noted.
According to him, there are a number of factors that set us apart.
"First is our understanding of true Emirati culture. Second is how to build and then maintain the most positive image of our clients towards the stakeholders they want to engage. Third is our specialist expertise within the government sector," he added.
MY Communications said its regional strategy was to initially build the brand in Dubai and UAE, and then spread geographically from there. There are also plans to form a dedicated public relations division.
"We are already cooperating with a number of GCC companies including Kuwait and Saudi Arabia. Our next step is expansion into other Arab countries including Egypt and Jordan," he added.-TradeArabia News Service
