Dubai Chamber of Commerce and Industry has launched Dubai-Opoly, modelled after the world-famous Monopoly board game, featuring some of the emirate’s most prominent landmarks and attractions.

The recreational game is being promoted as part of Dubai Chamber’s efforts to promote Dubai as a global hub for business and trade.

Hamad Buamim, president and CEO, Dubai Chamber, explained that the Chamber adopted an innovative and creative approach when it came to developing the board game.
 
“By launching this unique initiative, we will promote Dubai’s brand and boost its international profile. Last year, the Chamber received over 600 international delegations and participated in more than 70 events abroad. Dubai-Opoly offers an ideal platform to showcase what Dubai has to offer businesses and tourists, while it also merges these two concepts together in a fun and interactive way,” Buamim said.

Buamim added that Dubai-Opoly is expected to have a strong appeal among all segments of the Dubai’s society as it celebrates some of the most popular aspects of living and doing business in the emirate. – TradeArabia News Service