Karcher wins UAE 'Superbrand' award
DUBAI, February 8, 2016
Karcher, a leader in innovative cleaning technology solutions, has been voted as a 'Superbrand' for 2016 by the Superbrand organisation in the UAE.
The Superbrands UAE branch has been recognising outstanding brands for the past 11 years, said a statement.
Richard Nouira, managing director, Karcher ME, said: “We are thrilled to have been voted as a UAE Superbrand for 2016. It is gratifying to know that our efforts in continuous improvement in our sales and after sales services, customer and partner relationships is recognized through our brand.
"The Superbrand status is an endorsement of the quality and innovation we strive for in our products as well as our people, and proof of our commitment to all our customers in the UAE.”
The Superbrand organisation set up in London in 1994, is globally acclaimed as being a premier independent authority and arbiter on branding excellence.
The organisation has been committed to paying tribute to exceptional brands and promoting branding discipline.
To do this brands are evaluated on a yearly basis increasing the value of the title while also helping brands continuously develop. - TradeArabia News Service