Reel Cinemas, the cinema experience brought by Emaar Retail, is set to open a 10-screen cinema at ‘The Beach,’ through a strategic tie-up with Meraas Holding, a Dubai-based development company.

‘The Beach’ is a new family entertainment retail destination developed by Meraas and is located on the Dubai Marina shoreline, said a statement.

The cinemas will be able to host more than 800 people and will feature three platinum movie suites, a platinum lounge with a dedicated kitchen and seven standard screens.

Maitha Al Dossari, chief executive officer of Emaar Retail, said: “Our agreement with Meraas Holding marks a key milestone in Emaar Retail’s expansion to provide the differential cinema experience that is synonymous with Reel Cinemas, in premium locations across the UAE.”

“The new project complements our vision to provide innovative entertainment experiences that further supports Dubai’s Tourism Vision 2020 announced by Sheikh Mohammed Bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai.” - TradeArabia News Service