Abu Dhabi National Exhibitions Company (Adnec), a strategic international venue development and management company, has appointed Pieter Idenburg, a native Dutchman, as its new group chief executive officer.

Pieter will take up his new role starting from August 1. He brings with him more than 25 years of customer service passion and business acumen to Adnec.

Pieter has held senior management positions in a number of international organisations such as American Airlines, The Walt Disney Company and British Airways, said a statement from Adnec.

Most recently, Pieter served as the CEO of Suntec Singapore Exhibition & Convention Centre. Having been with Suntec Singapore since 2005, Pieter helmed events such as The IMF / Worldbank Conference, Apec meetings and the first ever Youth Olympic Games. Pieter also served as CEO of Suntec International.
 
On the new appointment, Adnec chairman Sheikh Sultan Bin Tahnoon Al Nahyan said: 'Pieter's experience and industry knowledge will strengthen the organisation, and his appointment supports Adnec's vision to be the most successful exhibition, conference and events centre in the region.'

Adnec managing director Ali Saeed Bin Harmal Al Dhaheri said, 'Pieter is driven by a passion for excellence and he has a reputation as an innovator in the service industry - all values that are at the heart of our organisation.'

Whilst in Singapore, he served as the chairman of the Board of the Dutch Chamber of Commerce (Singapore) and was a member of the Board of Singapore's European Chamber of Commerce.

On his new role, Pieter said, 'I am delighted to play a part in Adnec's future in Abu Dhabi, the region and in the exhibition and convention industry as a whole. I am sure that my lifelong passion for service excellence will support Adnec to grow the business in line with its vision and values.'-TradeArabia News Service