Nahdi Wazen programme launch
Saudi pharmacy chain expands lifestyle programme
SAUDI ARABIA, December 15, 2015
Saudi pharmaceutical retailer Nahdi has expanded its lifestyle programme to the rest of the community, encouraging citizens to lead a balanced lifestyle through healthy nutrition, sports and general wellness.
Initially an internal programme crafted for Nahdi employees, the Wazen programme aimed to continuously improve the working environment and raise awareness of health and wellness, while tackling two major issues, obesity and diabetes.
Commenting on the launch, CEO Yasser Joharji said that the company is creating a wholesome environment for our people and community. “Through Wazen, we aim to trigger a nationwide health movement that will educate the community on how to lead healthier lives,” he stated.
“The company has enlisted the expertise of Fawaz Al-Tasan, a personal trainer, health advocate and sports gym owner, who has dedicated himself towards encouraging healthy and fit lifestyle. Jumana Jalal, a nutritionist, will provide tips on healthy eating in addition to a series of Q&A sessions on their social media handles, under the title ‘Wazen with Fawaz and Jumana,’” he revealed.
“After witnessing the internal success of the Wazen programme, we realised the great potential and effect this could have on the wider community and have decided to share it with them. Our aim is to grow this initiative over the next five years, where we will hopefully see more and more people get involved and take their health back into their hands,” he added.
Participants of the programme will also have access to Fawaz’s exercise videos, which will demonstrate simple home exercises and provide tips on how to lose weight, and Jumana’s nutritional v-logs, which will educate viewers on the importance of a balanced diet, said the company.
Wazen will conclude in mid-January where three winners will be announced and awarded with prizes for losing the most weight. -TradeArabia News Service