The Khimji Ramdas Group, a leading retailer of top brands in Oman, has opened its first exclusive Swarovski boutique, an upscale Austrian chain known for its crystal jewellery, in Muscat.

The boutique at the Oman Avenues Mall offers a collection of crystals, necklaces, bangles, fashion accessories and curios.

Vivek Pande, CEO, Lifestyle Group said: “Swarovski mixes light, sparkle, and glamour to create its signature style that is instantly covetable. A brand synonymous with modernity, Swarovski caters to today’s multifaceted woman who always wants to look her best at any given moment.”

“Swarovski – Oman Avenues Mall is in line with our expansion plan and gauging by the encouraging feedback from our loyal and new customers we have decided to open another exclusive boutique in Muscat City Centre very soon,” said Rohit Shah, general manager, Luxury and Lifestyle Division.

Founded in 1895 in Austria, Swarovski designs, manufactures, and markets high-quality crystals, genuine gemstones and created stones. Swarovski delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity that goes beyond the manufacturing of crystal.

In Oman, the brand is represented by Khimji Ramdas (KR). The new showroom at Avenues Mall follows the same concept of KR’s other Swarovski showrooms at Qurum and Salalah, showcasing a wide range of exquisite designs of brilliantly crafted crystal wear for the modern woman. – TradeArabia News Service