ALFalak Electronic Equipment & Supplies Company has signed a strategic agreement with Saudi Telecom Company (STC) authorising it to promote and sell STC’s premium line of enterprise services.

Under the agreement, ALFalak will be allowed to market and directly sell the services of STC’s Enterprise Business Unit to its customer base.

The Unit’s extensive portfolio includes the AL JAWAL business tariff reduction program, customised two-way SMS, bulk SMS with optional Web interface, mobile virtual private network (VPN), client-based email, International National Backbone, Business Internet DSL, Internet Protocol VPN, and Backup Link.

STC also offers Business Budget Control and bill splitting, which allows companies to segregate their bills into personal and business categories.

'The agreement with STC allows us to extend the End-To-End Solutions to our customers to meet business-specific connectivity requirements, tailored to small, medium and large enterprises,' said Ahmed Ashadawi, CEO and president, ALFalak.

'This new business alliance also provides both ALFalak and its clients with a good opportunity to form partnerships with STC, which enjoys a solid reputation in the rapidly expanding Saudi telecom market.'

Commenting on the agreement, a senior STC spokesperson said that the partnership enhances the infrastructure and connectivity options of companies that want to gain a competitive business edge in the country and the region.-TradeArabia News Service