Tuesday 16 April 2024

Officials after signing the agreement

Praesidiad obtains manufacturing licence in Saudi Arabia

RIYADH, February 19, 2024

Praesidiad, a world market leader in force protection solutions, has obtained a manufacturing licence and reached a commercial agreement with Al Kuhaimi’ Metal Industries, during the World Defense Show. 
The manufacturing and commercial agreement was signed by Praesidiad’s Chief Executive Dino Koutrouki and Mahmoud Al Kuhaimi, Deputy Chairman, Al Kuhaimi’ Metal Industries.
This is an important step towards the launch of Praesidiad Arabia Ltd, and part of Praesidiad’s continued commitment and investment in Saudi Arabia. 
Long-term goal
Koutrouki said: “It has been a long-term goal for Praesidiad to invest in the Middle East region and compete in this exciting high-growth market. The innovation and development work we have put into a regional product offering that covers all high security market requirements, and these investments, are all significant steps toward Praesidiad further establishing the global reach of our Betafence and Hesco brands.”
The commercial agreement includes plans to launch a manufacturing facility and sales office that will produce and deliver high-security fencing across the Middle East. 
Koutrouki continued: “We have plans to open new facilities that will provide local recruitment opportunities and create a platform for growth in this region, as well as the ability to export across the Middle East, to ensure we can fulfil the increasing demand from customers.”
Al Kuhaimi said: “This manufacturing agreement goes in line with Al Kuhaimi’s objective to localise specialised metal products serving different sectors and will add major products to KMI’s portfolio. This strategic alliance positions both Al Kuhaimi Metal Industries and Praesidiad as major players in the defense sector, dedicated to producing and delivering high-security fencing across Saudi Arabia. Beyond strengthening local ties, the collaboration establishes a foundation for growth within Saudi Arabia and opens up new avenues for export opportunities across the Middle East.”
Product launch
This announcement also comes with a product launch from Betafence, who shared with customers at the show the latest addition to their high security portfolio. Securifor Aman, the latest HCIS approved fence is a market leader, with a tested, approved and currently unbeatable penetration time of 7.2 minutes. 
Betafence and Hesco innovative industrial, commercial, and recreational products, such as Betafence Securifor, Hesco MIL Units and the latest approved HCIS Fence portfolio, will be manufactured in Saudi Arabia, by a local team and the company has plans to expand and recruit locally.--TradeArabia News Service


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