Surgical Innovations, a British designer and manufacturer of innovative surgical devices, is set to launch its pioneering resposable concept at the upcoming 'Arab Health 2010' to be held in Dubai.

The largest medical technologies fair in the Middle East, 'Arab Health 2010' will be held from January 25 to 28.

Targeted at Middle Eastern surgeons, the Resposable is a unique concept that combines both single use and reusable components to deliver the cost effectiveness of a reusable instrument with the optimum performance of a disposable.

Designed specifically to empower surgeons in laparoscopic procedures and provide patients with an improved quality of life, the pioneering resposable technology has put Surgical Innovations at the forefront of laparoscopic instrumentation, said a company statement. 

Surgical Innovations is active in the creation of leading edge surgical equipment for minimally invasive surgery and autologous blood transfusion.

Around the globe, Surgical Innovations is seen as highly innovative and progressive and after continued success throughout Europe, US and Africa, the award winning company is looking to expand their business across the Middle East, said a top official.

Graham Bowland, managing director of Surgical Innovations, said: "The Middle East is a key market for us and we are looking forward to showcasing our pioneering range of resposable instruments at Arab Health 2010."

"Among the products that will be showcased at the exhibition will be the YelloPort +plus - a resposable laparoscopic port access system that combines both single-use and reusable components and the LogiRange resposable instrumentation range," he explained.

LogiRange instruments combine reusable ergonomic handles to ensure surgeons have accurate tactile feel and control combined with single use scissors and jaws.

All the products are specially developed in conjunction with laparoscopic surgeons, who understand the needs of clinicians and patients and this is proving to be a successful strategy in bringing new products to the surgical community, Bowland said.

“We are committed to exceeding our customers’ expectations and are looking forward to meeting new partners from across the Middle East. It is an exciting opportunity and hopefully the start of some major business opportunities,” he added.-TradeArabia News Service