Dubizzle, a leading property platform in the UAE, has acquired two Dubai-based companies - Masterkey and Airlist - in bid to offer enhanced and comprehensive services to real estate industry professionals across the country.  

Masterkey is Dubai’s only enterprise customer relationship management (CRM) software and solutions provider for brokers, developers and property managers, while Airlist is a lightweight listing tool for property agents to publish listings onto property portals.

Agents, developers, and property managers will now have access to a wider range of listing channels, leveraging the innovative tools and solutions offered by two additional homegrown platforms.

This acquisition will also result in improved industry standards, in line with the commitment by the Dubai Real Estate Regulatory Agency (Rera) to improve quality and regulate the property market, it stated.

With over 150,000 properties listed per month, dubizzle holds the largest market share amongst real estate portals in the UAE, said a senior official.

“Masterkey and Airlist are world class products and we are proud to invest in their people, technology and future. These acquisitions are a testament to our drive to be the number one property platform in the UAE and puts us at the forefront of market innovation,” remarked Samer Abdin, the general manager of dubizzle Property.

Daniel Hart, CEO at Masterkey and founder of Airlist, said: "We are excited to announce this collaboration with dubizzle, bringing together the immense knowledge and experience of all three companies to deliver an unrivaled property service to the UAE."

"The mission of Masterkey has always been to equip the industry with technology that unlocks the real estate potential in the market," he remarked.

"This partnership will allow our teams to continue to grow our innovative solutions which our clients have trusted for over 14 years, now secured by the backing of the largest property platform in the UAE," he added.-TradeArabia News Service