Memon Investments, a leading Dubai-based property developer, has launched a model apartment at ‘Champions Towers III (CT III),’ a Dh145 million ($39.5 million) high profile residential development project.

The 'model' unit is fully furnished,  complete with furniture, lighting fixtures, appliances and accessories; giving customers a look of the model apartment’s world class design, features, amenities and accompanying facilities.

CT III, designed by leading design and engineering firm, Adnan Saffarini, is part of the company’s Dh1.34 billion portfolio mainly consisting of high profile residential projects that include ‘Frankfurt Sports Towers’ and the ‘Champions Tower’ series (CT I, CT II, CT III and CT IV).

The ‘show apartment’ also aims to highlight CT III’s key offerings like spacious interiors, fine marble lobby, three high-speed elevators, basement and ground covered floor parking, concierge and valet services, health and wellness facilities, 24-hour manned security and an in-house maintenance team.

The 15-storey tower stands on a total built-up area of 283,672 square feet with 254 units composed of studios, one bedroom and two bedroom apartments. The tower also features a juice bar, health club, swimming pool, gym, sauna and steam room.

“The opening of our new ‘show apartment’ is part of Memon Investment’s move to create a more interactive and customer centric marketing approach at highlighting the units of our ‘Champions Towers III’ project,” said Ahmed Shaikhani, managing director, Memon Investments.

Memon Investments expects to hand over the keys to CT III’s first occupants in the third or fourth quarter of 2011.-TradeArabia News Service