Bena, a German Emirati company based in Abu Dhabi, is unveiling a unique Eco-villa concept at the forthcoming Citybuild 2010 Expo which is being held from April 18 to 21, at the Abu Dhabi National Exhibition Center (Adnec).

Established in 2009 with a paid up capital of Dh100 million, Bena is the biggest producer of Precast Aerated Concrete (PAC) in the UAE. Backed by German technology and expertise, Bena utilises the most advanced PAC technology in the Middle East and has a production potential of 1,500 villas per year, making it the largest in the region, said a statement.

The fully automated technology used by Bena has been successfully proven and utilised in Europe since 1923.

“The fact that production is automated reduces the need of unskilled labour by 90 per cent allowing us to pass on the savings to our customers. It is a necessary concept for the UAE,” said Abdul Rahman Rashed, managing director of Bena.

PAC is one of a few building materials which have been used extensively in making environmentally sustainable buildings. The material is an insulating, low energy product which enables builders and developers to create a responsible building system; it also has become a preferred choice in the construction industry for its affordability, design flexibility, speed of production and with visual appeal.

With the UAE’s carbon emission record, the second worst in the region, PAC materials provide a perfect solution for the real estate sector. “In bringing this technology to the UAE, we hope to contribute significantly to the reduction of the Emirates’ carbon footprint, while at the same time providing land owners a great Eco-Villa concept that is not only environmentally-friendly, but is also affordable and aesthetically pleasing,” he added.

During Citybuild, Bena will also launch a brand new online platform that takes villa design and construction to an entirely new level, providing prospective customers the convenience, accessibility and optimal flexibility of a web portal.

Bena has also announced a two-part promotion that will give away a 300 sqm Eco-villa to a lucky winner who visits the company’s stand at the expo.

Bena is also in the race for the Citybuild Excellence in Construction Awards in the category of Green Product of the Year.-TradeArabia News Service