Western Union, a leader in global payment solutions, has launched a technology platform that integrates with leading consumer messaging and social media platforms to offer quick and convenient money transfers worldwide.

The WU Connect platform embeds Western Union’s robust global money transfer capability into third-party digital platforms to provide users with new ways to quickly and conveniently send money to friends and family. Consumers will be able to fund the money transfer utilizing a debit card, credit card or bank account and easily direct the funds to a Western Union retail agent location around the world and to a mobile wallet or bank account where available.

The cross-border platform enables an industry-leading pay-in, pay-out capability that leverages technology, foreign exchange conversion, data management, as well as regulatory, compliance and anti-money laundering (AML) infrastructure, to expedite efficient and timely money movement almost anywhere in the world.

David Thompson, EVP, Global Operations and Technology and CTO, Western Union, said: "This puts Western Union in a position to extend its digital platform to networks whose users are looking for more convenient ways to send and receive money globally on a platform of their choice."

The WU Connect platform will be made available to strategic global messaging, social, and other digital networks. Western Union looks forward to working with companies in this space, a statement said.

The WU Connect platform offers a suite of application programming interfaces (APIs) built on a highly scalable infrastructure, enabling fast deployment of domestic and cross-border remittance capabilities. It seamlessly integrates into third-party user interfaces or platforms, the statement added. – TradeArabia News Service