UAE Exchange, a leading remittance, foreign exchange and payment solutions brand, has partnered with Kalyan Jewellers to launch its promotional campaign ‘Money Majlis.’

The firm aims to bring more value to its transacting customers by giving them an open chance to win 2121 gold prizes this Ramadan, a first-of-its-kind initiative in the industry, said a statement.

The campaign will conclude on July 29, it said.

Successively running for more than a decade now, Money Majlis gives an opportunity to all its loyal customers to win up to six kgs of gold.

To be eligible for the contest, a customer has to remit twice during the campaign period at any of the UAE Exchange branches at UAE.

The customer will be entitled to a raffle coupon that will give them the chance to win 1gm, 10gms, 100gms and 1kg gold and this coupon can be redeemed at any Kalyan Jewellers showroom across the UAE.

Moreover, the scratch and win coupons being offered includes one gram gold coins, additional discount coupons on making charges of gold jewellery, reduction on diamond jewellery over and above store discounts and no making  charges on gold coins.

The winners for Money Majlis will be announced through an electronic draw on August 23.

Varghese Mathew, country head, UAE Exchange-UAE, said: “Customer is always a priority at UAE Exchange and we have always challenged ourselves on serving them better. We are delighted to be back with Money Majlis and there could not have been a more auspicious time than Ramadan to launch it.

“The theme for this year’s campaign is ‘Gold’ and customers can win up to 2121 gold prizes, a nouveau initiative in the industry. This offer, during Ramadan, is a token of our appreciation for the continued love and support from our loyal customers. We are confident that this campaign will further strengthen our relationship with our customers and add value to their transactions. We are also thankful to our partners for associating with us and making this campaign more exciting for the customers.”

Ramesh Kalyanaraman, executive director, Marketing, Kalyan Jewellers, said: “For Kalyan Jewellers the customer is always the epicentre of all our initiatives. The Money Majlis in conjunction with UAE Exchange is another step in that direction and I am confident that the content of this year’s Money Majlis will please our customers and make remittances even more rewarding.” - TradeArabia News Service