Citi International Personal Bank (IPB) EMEA has launched its Switzerland Booking Centre in Geneva giving Citigold Private Clients based in the UAE access to the world’s biggest and most exclusive investment centre.

Citi IPB EMEA provides a diversified and comprehensive international wealth management proposition through its booking centres in Dubai, London, Jersey and now Switzerland for clients who are looking to benefit from international investment opportunities to diversify their portfolios.

The IPB EMEA Switzerland Booking Centre is aimed at those who can invest at least $1 million with the bank and satisfy the Swiss Qualified Investor status of net worth of $5 million minimum.

Clients will benefit from the best and most exclusive international wealth management opportunities and a level of service usually associated with a Private Bank. Moreover, clients will have access to an IPB relationship manager based in Switzerland or in one of its many service centres throughout the region.

“With the launch of our Switzerland Booking Centre, we will now be able to provide a unique experience to clients who would not normally have access to the level of service we provide without meeting the higher net worth criteria demanded by many private banks outside Citi,” said Vipul Kapur, consumer business manager, UK Consumer & IPB EMEA.

“While their accounts will be in one of the leading financial centres in Europe, they will be able to take advantage of diversification into multiple jurisdictions and high quality advice provided by trained and certified Relationship Managers from around the region.

“IPB continues to grow at an excellent pace, and with this development we now provide more reasons for clients to bank with us,” he added.

Aqil Jaffer Ali, retail banking head – Citibank UAE, said: "Citi is highly committed to its retail franchise in the UAE, and continues to invest in the business and to innovate with world-class products and services for its clients.  This move falls within our strategy for growth which is focused on three key pillars - global reach, empowering our customers through digitization, and focus on key cities across the globe, including Dubai and Abu Dhabi.” – TradeArabia News Service