Friends Provident International (FPI) has appointed Shahid Mohammed in the newly created role of regional sales manager.

Shahid is responsible for developing FPI’s Non Resident Indian Business within the Gulf region, an area of key focus in future months.

“Non resident Indians constitute a large market in the UAE and throughout this region; we plan to work closely with this sector to understand more about their requirements, and where possible match our products and services to offer tailored solutions,” stated Matthew Waterfield, general manager (Middle East) for Friends Provident International.

“Strengthening our team with the creation of the regional sales manager role and Shahid’s appointment reinforces our drive to grow and provide quality products to our valuable customers. The combination of Shahid’s experience and knowledge of this market makes him a valuable addition.”

Shahid has over 20 years of experience in the financial services industry. He joins FPI from Skandia where he held the role of regional sales consultant. Before that, Shahid worked at AMP and GE Life.

FPI has seen consistent growth in 2009. It was recently awarded the Best Adviser Support and Customer Service for the Middle East at the prestigious International Adviser (IA), International Life Awards 2009.-TradeArabia News Service