Saturday 23 November 2024
 
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Applebee’s

Applebee’s plans Mideast expansion

Applebee’s, the world’s largest casual dining restaurant chain is expanding is footprint across the Middle East with plans to add at least five new restaurants annually. The recently opened restaurants include Jazan in

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Saudi casual dining market to hit $7.7bn

The casual dining restaurants sector is one of the fastest growing business segments in Saudi Arabia and with more players entering the scene, the market will be worth SR28.9 billion ($7.69 billion) by 2014, said an industry expert.

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