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Adidas, Fitness First in 5-year tie-up

Adidas and Fitness First Middle East, a franchise of the leading health and fitness club chain, have announced a five-year partnership, making adidas the official outfitter for the fitness chain until 2016. The comprehensive agreement betw

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Adidas, Fitness First in 5-year tie-up

Adidas and Fitness First Middle East, a franchise of the leading health and fitness club chain, have announced a five-year partnership, making adidas the official outfitter for the fitness chain until 2016. The comprehensive agreement betw

More…
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