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Dubai Tourism, Travel Audience in digital marketing tie-upDubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has entered into an agreement with Travel Audience, an Amadeus company, to use its travel advertising platform to further accelerate its ‘digital, mobile and social More… |
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GfK wins electronic TAM deal in MoroccoGermany-based GfK, a leading provider of audience measurement services, has won a tender with Morocco’s joint industry committee ‘Ciaumed,’ to deliver an electronic TV audience meausurement serv More… |
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Arab Spring 'boosts BBC ratings'People across the Middle East region have increasingly turned to the BBC Arabic service during the ‘Arab Uprising’ with a record rise in audiences, according to independent research published today. Overall audiences to the BBC’s Arabic se More… |
