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Digital ad spend ‘will grow at 35pc in Mideast’Digital advertising spend will grow at CAGR of 35 per cent in Middle East to reach 10 per cent of the total advertising spend by 2015 while mobile advertising gets split into tablet and smartphone categories, a report said. A reco More… |
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Bahrain’s advertising spend ‘tops in region’Between Ramadan 2009 and 2010, advertising spend increased by 71 per cent in Bahrain to $16 million, outperforming any other country in the region, said a report. The Pan Arab media market increased spending by 128 per cent but in national More… |
