Dubai Shopping Festival (DSF) will return for its 32nd edition from December 4, 2026 to January 17, 2027, bringing 45 days of concerts, immersive entertainment, shopping promotions, cultural activities and family experiences across the emirate.
Organised by the Dubai
Festivals and Retail Establishment (DFRE), part of the Dubai Department of
Economy and Tourism (DET), the festival will open with a programme of major
performances and waterfront attractions, building on more than three decades of
establishing DSF as a key feature of Dubai’s winter tourism calendar.
This year's
celebrations will extend across the city, from the waterfront at JBR and
Bluewaters Island to the mountain destination of Hatta, offering entertainment
and activities for residents and international visitors.
Two major musical
performances will headline the opening weekend at Coca-Cola Arena. Regional
music star Rashid Al Majed will perform on 4 December, followed by
international electronic music artist Steve Aoki on 5 December.
Tickets for Rashid Al
Majed’s concert will be available through Platinumlist, with further
information about Steve Aoki’s performance to be announced through Coca-Cola
Arena's official website.
The opening weekend
will also introduce a new edition of the DSF Light Show, transforming the
waterfront between The Beach JBR and Bluewaters Island into an open-air
multimedia entertainment venue.
Waterfront light
show returns with expanded programme
Running from December 5, 2026 to January 17, 2027, the DSF Light Show will take place nightly between 7.30pm and 10.30pm, combining architectural laser mapping, drone displays, dynamic lighting and immersive sound.
The programme will
feature two music-accompanied drone shows every evening, alongside a
music-commanded laser performance and large-scale visual projections across
selected towers in JBR.
Laser installations
along the JBR beachfront and Bluewaters promenade will illuminate the
waterfront, while a floating installation featuring advanced searchlights and
lasers will form the centrepiece of the bay.
The show is designed
to provide different viewing experiences from both sides of the waterfront,
allowing visitors to enjoy the displays from The Beach JBR and Bluewaters
Island.
The wider waterfront
offering will also include access to restaurants, hospitality venues and
leisure attractions, positioning the area as a destination for evening
entertainment throughout the festival.
Hatta to host Eid
Al Etihad candlelight concert
Ahead of the
festival's official opening, DSF will stage a special candlelight concert at
DSF x Hatta Wadi Hub on December 2, 2026 to celebrate Eid Al Etihad.
The free outdoor event
will feature a Khaleeji-themed musical performance against the backdrop of the
Hatta mountains, bringing audiences together for an evening of music under the
stars.
The concert will form
part of the wider programme of cultural and entertainment activities extending
beyond central Dubai, highlighting the emirate's diverse destinations and
natural landscapes.
Ahmed Al Khaja, CEO of
Dubai Festivals and Retail Establishment (DFRE), said: "The 32nd edition
of the Dubai Shopping Festival marks an exciting new chapter in a journey that
has spanned more than three decades. Over the years, DSF has become part of
what makes winter in Dubai special, bringing people together through shared
experiences and memorable moments across the city. This year, we are building
on that legacy with new entertainment, shopping and family experiences that
reflect the diversity of what Dubai has to offer. From waterfront light shows
and live concerts to family activities and citywide celebrations, our opening
weekend sets the tone for a season that will once again make Dubai the place to
be this winter."
Shopping promotions
and prize opportunities
Alongside its
entertainment programme, DSF will feature retail promotions, shopping offers
and prize opportunities across participating malls and destinations.
Further details of
participating retailers, promotional campaigns and prize draws are expected to
be announced ahead of the festival.
The 45-day event has
evolved from its original retail-focused format into a citywide celebration
encompassing entertainment, tourism, hospitality, culture and shopping. Its
programme is designed to attract visitors while supporting retail activity and
encouraging residents to explore different destinations across Dubai.
Visitors can follow
announcements, ticket releases and programme updates through the official
website, www.mydsf.ae, and the @DubaiFestivals accounts on Instagram and
TikTok.
Government and
private-sector partnerships support festival
The 2026-2027 edition
will be supported by Commercial Bank of Dubai as key sponsor, alongside a
network of strategic partners from the retail, hospitality, transport,
automotive and telecommunications sectors.
Participating partners
include Al Futtaim Malls, covering Dubai Festival City Mall and Festival Plaza;
Al Zarooni Group's Mercato Shopping Mall; AW Rostamani Automotive; and Dubai
Holding Asset Management, which operates destinations including Souq Al Seef,
Bluewaters, Ibn Battuta Mall, Nad Al Sheba, Palm Jumeirah Mall and The Outlet
Village.
Other strategic
partners include Emirates Airline, ENOC, e& (etisalat), Majid Al Futtaim,
which operates Mall of the Emirates, City Centre Mirdif and City Centre Deira;
Merex Investment, covering City Walk and The Beach JBR; and talabat.
DFRE said
public-private collaboration remains central to delivering the festival across
Dubai, bringing together government entities and private companies to support
retail, entertainment, raffles and destination-based activities.
With its combination of international performances, waterfront spectacles, cultural celebrations and shopping opportunities, the 32nd Dubai Shopping Festival is expected to reinforce Dubai's position as a leading winter destination for residents and international visitors. -TradeArabia News Service