Zanzibar's Ministry of Information, Youth, Culture and Sports has appointed Zubin Karkaria, Founder and Chief Executive Officer of VFS Global, the world's largest outsourcing and technology services specialist for governments and diplomatic missions worldwide, as its Goodwill Ambassador for Tourism. 

 

Karkaria was among four leaders from distinguished walks chosen to help promote tourism-driven investments in the picturesque destination, off the east coast of Africa in Tanzania, through new avenues for sports, entertainment and culture.

 

“It is, of course, a great honour and privilege to be appointed as Goodwill Ambassador for the tourism vertical by the Ministry of Information, Youth, Culture and Sports. From the tourism perspective, I have been an ardent admirer of Zanzibar's natural beauty, its warm, hospitable, and tourism-friendly people. With this opportunity, I can personally and professionally add value to this outstanding destination, and I am sure in the years ahead, Zanzibar will make its mark in the tourism spectrum,” said Karkaria.

 

Zanzibar has attracted tourists from across the world for more than two decades. Its top attractions include Stone Town, its ancient city that became a designated a Unesco Heritage Site in 2000, its vibrant beach life, surfing and water activities, and its indigenous cusine, among others.

 

VFS Global is well established in the tourism representation and promotion domain with over 10 years of experience and a global presence in 25 countries. The company provides tourism and trade support services to several of our client’s national tourism authorities by assisting them in a wide range of promotional activities for their respective destinations, said a statement. - TradeArabia News Service