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Lausanne anticipates massive tourist influx from the GCC region

GCC a key market for Lausanne

LAUSANNE, April 4, 2016

Lausanne Tourism is gearing up to host more than 400 events this summer in order to provide an exciting experience for international tourists, especially from the UAE and GCC region, the Swiss  city's key tourist market.

During his visit to Abu Dhabi, GCC project director, Walter Loser, said: “The time between June to September is an exciting one for us considering we are launching ‘Charlie Chaplin World’, where entertainment and culture will meet. Additionally, we are set to open the Olympic Museum in Lausanne. During the Rio De Janeiro Olympics 2016, a large number of visitors are expected at the museum to attend the promotional events such as art shows, musical nights and viewing parties which will be hosted there.”

The year 2016 is an important one for the city as the much awaited five-star Royal Savoy Hotel that lies across 1,500 sq m of plush land is set to open. The hotel comprises 196 luxurious rooms and suites, an opulent spa, and a parlor that houses a myriad of rare and exotic cigars.

“Lausanne prepares to welcome families from all over the world, including the UAE and the GCC region, from where a majority of tourists come from. Visitors will be thrilled to participate at the events that have been organised in order to give them a taste of the classic Swiss tradition and culture. The elaborate strategy undertaken by Lausanne will ensure a boost in tourism in the city. We predict a 30 per cent increase in the number of tourists from the UAE and the GCC region alone,” added Loser.

"We aim to target families considering our events and programs are family friendly and cater exclusively to the needs of children. We will make the program list available to all travel agencies of the UAE and the GCC region shortly," he said.

Additionally, Lausanne will provide a brochure that will enumerate the different sites that should not be missed by tourists. Lausanne has 67 hotels that can accommodate more than 3,900 families. Currently Lausanne holds an annual occupancy rate of 86 per cent. - TradeArabia News Service




Tags: GCC | market | Switzerland | tourist | Lausanne |

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