Sofitel Abu Dhabi Corniche, a 282-room luxury hotel, has announced the appointment of Archana Kawatra as director of Sales and Marketing.

Kawatra will be responsible for sales and business development of the property. The role includes identifying market trends, determining system improvements and implementing change.

She will oversee the implementation of new initiatives to enhance the account portfolio for the hotel, seven food and beverage outlets, meetings and events and So Spa by bringing in new business, increasing profitability and achieving a better positioning of the hotel in the key markets around the world.

Kawatra brings over 18 years of hospitality experience in Grand Millennium Al Wahda Abu Dhabi,  Rotana Corporate Sales Office and Hyatt in Dubai as well as  Taj Hotels and Leela Kempinski and The Ambassador Group of Hotels in Mumbai.

“I feel privileged to be part of successful management team of Sofitel Abu Dhabi Corniche, one of the most elegant hotels in the capital. I will work with Sales team to drive sales and raise awareness of the brand” said Kawatra about her appointment. – TradeArabia News Service