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Samsung to expand ‘transparent’ market

Amman, January 22, 2012

Samsung Electronics Company has announced that it will expand the transparent display market with the production of a 46-inch transparent LCD panel, beginning this month.

Younghwan Park, senior vice president of LCD marketing, device solutions, Samsung Electronics, said: “Transparent panels, an exciting application of next-generation display technology, have unlimited potential to change our viewing habits over the next several years.  As a strong supporter of the transparent display market, Samsung plans to develop this technology into a new growth engine for our LCD business.”

The transparent LCD panel features a contrast ratio of 4,500:1 with HD (1,366x768) resolution and 70 percent color gamut, a statement from the company said.

A 2012 CES Innovations Award honoree, Samsung’s panel is being produced for a wide variety of retail display applications such as product showcases, commercial freezer doors and platform doors of subway stations in North America, Europe and Asia.

It will also be used in other applications including e-boards, information windows, medical equipment, e-signage and mobile devices, the statement said.

“Samsung’s 22-inch transparent LCD panel, which is now being commercialised, has been well received by customers in the mobile devices, jewelry and luxury goods sectors due to its compact size and low power consumption, in addition to its attention-grabbing display qualities,” Park said.

According to market research firm Display Bank, the transparent display market is expected to grow from $0.9 billion in 2015 to $87 billion in 2025, the statement said. – TradeArabia News Service




Tags: Jordan | Amman | Samsung Electronics Company | LCD panel | Transparent Display |

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