Dubai Culture & Arts Authority (Dubai Culture), in partnership with The Dubai Mall, recently participated in a 'Well of Hope' competition, launched by the Mohammed Bin Rashid Al Maktoum Global Initiatives (MBRGI), under a campaign themed ‘Power of Giving.’ 

During the campaign, held on May 23, Dubai Culture managed to pump 17,707 litres of water, amounting to 1,180 bottles to be donated to the needy and people living in remote areas with limited access to water.

Under the campaign, the participants, in the presence of Hala Badri, the director general of Dubai Culture, pumped water through a virtual device, thus collecting water remotely. Apart from the installation, the campaign also featured a live painting session by renowned calligrapher and talented artist Diaa Allam.