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New Hyundai Accent set to debut in MEA region

MANAMA, March 6, 2018

The new-generation Hyundai Accent will make its official Middle East and Africa (MEA) debut in Bahrain on March 26, setting new standards for design, quality, and technology in the small-car market across the region.

First revealed in Korea last year, the fifth generation of the Hyundai Accent features a bold new design and a sophisticated interior, said a statement.

Technical and engineering improvements include a more efficient powertrain and enhanced driving dynamics, as well as the latest safety technologies and convenience features, it said.

Mike Song, head of operations - MEA, Hyundai, said: “The Accent is a defining product for us, with a hard-earned reputation for delivering both quality and value.”

“This new model continues that tradition, while also demonstrating our commitment to innovation. It is a stronger, safer, and more technically advanced car, in a package that will be enjoyable to drive and economical to own,” he added.

The new Hyundai Accent is slightly longer and wider than the previous model, with increased interior space. Two four-cylinder petrol engine options are being offered in the region, including a 1.4-liter delivering 100ps (metric horsepower), and a 1.6-liter delivering 123ps. Both are advanced designs, with multi-point fuel injection, matched to a choice of six-speed manual or six-speed automatic transmission, it added.

The well-appointed interior offers a quiet, comfortable space, with controls located for easy, intuitive operation, while all materials have been selected for durability.

Driver and passengers are protected by six airbags. Alongside automatic stability control (ESC), other safety features include static bending headlights to provide better illumination of the road through corners, auto cruise control that is designed for convenience and improved fuel economy, and emergency stop signal which automatically flashes the brake lights when the driver brakes heavily.

Song continued: “We believe in democratising new technology, and bringing important innovations into core, mass-market products as quickly as possible.”

“Particularly in terms of safety features, the new Accent is showing the way forward in adopting new technology within its market, and moves Hyundai even further ahead as an industry leader,” he added.

The new Hyundai Accent will arrive in showrooms during the second quarter of 2018. – TradeArabia News Service




Tags: | MEA | debut | region | Hyundai Accent |

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